Phones down. Glasses up. Chateau Ste. Michelle is helping concert-goers live in the moment with their new “Raise A Glass” campaign.

A New Measure of Brand Value Based on Long-Term Contributions to People and Society, not Short-Term Market Value

The Legacy Lab, Team One’s award-winning think tank and strategic consultancy, has announced the recipient of its fourth-annual Legacy Lab Foundation Scholarship. This year’s scholarship was awarded to Antoinette Banks, who is a current Ph.D. student in the Learning and Mind Sciences program at UC Davis.

Team One will oversee strategic positioning and creative strategy to further drive distinctiveness for the KB Home brand in the US market.

“A gift like no other.” Those words have gained extra special meaning with the news that The Ritz-Carlton has won two GOLD and one SILVER Adrian Award for Team One’s “Gift Like No Other” APAC campaign.

Barclays US Consumer Bank announced that Team One will serve as its agency of record for strategic and creative marketing.

Every year, Lexus ushers in the holidays with their iconic December to Remember campaign including the familiar jingle, the red bow, and the gift-giving moment

The gorgeous all-new Lexus RX deserved a reveal unlike any other. This shimmering collaboration between Lexus, W Magazine, and design iconoclast Harris Reed is one for the storybooks.

Team One has hired Shannon Franqui as its new management director of growth. Shannon takes the reins of the agency’s growth and marketing teams for all five offices and will be shaping and leading new business and nurturing emerging client relationships.

Taking the road less traveled, going off-script, challenging convention – no matter your turn of phrase, the feeling is the same.

Renee Welch and Cliff Adams have been named as Team One’s new management directors, strategy. Renee is new to the agency, while Cliff has served as group strategy director.

While many industries and businesses have experienced reduced earnings and tightened budgets in recent months, growth and demand in the luxury goods market remains robust.