INSIGHTS THROUGH FORESIGHT.
Our team of strategists, analysts and anthropologists look ahead to help brands and brand leaders script the future. Team One serves as the knowledge center for aspirational brands, affluent consumers and luxury lifestyles in Publicis Groupe. At the heart of our contributions are pioneering research on the values that unite global affluents, and an innovative study on brands, old and new, that have built enduring legacies.
The Global Affluent Tribe™
Established in 2010, The Global Affluent Tribe™ is a learning and sharing platform that examines the values of modern affluents across the world: people connected more by what they love than where they live.
The Legacy Lab™: A Roadmap to Lasting Brands
WHAT DOES IT TAKE TO BUILD A LONG-TERM BRAND IN A SHORT-TERM WORLD? THE LEGACY LAB™ GATHERS UNIQUE INSIGHTS TO CRAFT A MODERN LEGACY.
THE MOONSHOT SPEAKER SERIES™
REMARKABLE THINKERS AND DOERS TAKE THE STAGE AT TEAM ONE TO EDUCATE AND INSPIRE ABOUT NOT ONLY AIMING WITH THEIR IDEAS, BUT ACTUALLY LANDING A CAREER MOONSHOT.