INSIGHTS THROUGH FORESIGHT.


          IF WE ARE NOT CONSTANTLY LOOKING AHEAD, WE WILL BE FOREVER FALLING BEHIND. AND WHILE IT SOMETIMES SEEMS OUT OF REACH, WE ARE RELENTLESS ABOUT SEARCHING FOR FORESIGHT.
          —Mark Miller, Chief Strategy Officer

          Our team of strategists, analysts and anthropologists look ahead to help brands and brand leaders script the future. Team One serves as the knowledge center for aspirational brands, affluent consumers and luxury lifestyles in Publicis Groupe. At the heart of our contributions are pioneering research on the values that unite global affluents, and an innovative study on brands, old and new, that have built enduring legacies.

          STRATEGIC
          INITIATIVES