- Sports Illustrated Swimsuit: Surprises Around Every Curve
- We knew from the start that a marketing partnership with the legacy franchise Sports Illustrated Swimsuit would have its advantages. Having wrapped the successful Lexus GS launch as a part of this year’s issue, it’s fair to say we have many new fans of SI Swimsuit here at Team One. I spent time viewing [...] Read more – ‘Sports Illustrated Swimsuit: Surprises Around Every Curve’.
- Great Place to Work? Ask Our Employees
- Team One was recently named #12 in Ad Age’s annual list of Best Places to Work in Marketing and Media Read more – ‘Great Place to Work? Ask Our Employees’.
- We’ve Got “The Real Mad Men & Women of the South Bay”
- We are extremely proud to share that Team One is featured in the February/March issue of Southbay magazine. Read more – ‘We’ve Got “The Real Mad Men & Women of the South Bay”’.
- 5 Reasons We Love the New YouTube Channels Design
- Changes coming to the site over the next six weeks are anticipated to massively shake-up and improve its user experience. Read more – ‘5 Reasons We Love the New YouTube Channels Design’.
- Creating Integrated Programs: The Making of a Fashion Workshop
- Every now and then, a project comes around that truly excites an agency. The Lexus Fashion Workshop was just such an undertaking. Read more – ‘Creating Integrated Programs: The Making of a Fashion Workshop’.
- Team One Named Branding Agency for Icelandic Glacial Water
- The Icelandic Glacial Water account marks the eighth new brand to join the Team One roster in the last 24 months. Read more – ‘Team One Named Branding Agency for Icelandic Glacial Water’.
- Getting into Google+
- Yesterday was a proud day for our little team at Team One. Within hours, we were able to get up and running a pretty slick brand Google+ page for Lexus. Read more – ‘Getting into Google+’.
- Custom Lexus vehicles at SEMA featured on new site from Team One
- For the 2011 SEMA Show, Lexus asked Team One to create a site that would give people more information about the custom and performance vehicles it would be displaying at the event. Read more – ‘Custom Lexus vehicles at SEMA featured on new site from Team One’.
- This Is How You Do Halloween
- From our inaugural T1 Punkin' Chunkin' Throwdown (video above) to our massively attended pie-eating contest and costume contest (Facebook photo album), the spirits have been spooky all day here at Team One. Read more – ‘This Is How You Do Halloween’.
- Yes, You Can Save a Life With Your Cell Phone
- When you donate your used phones and electronics through the Phone2Food program, they’ll donate the proposed buyback value directly to UNICEF to help fight the catastrophic famine happening right now in East Africa. Read more – ‘Yes, You Can Save a Life With Your Cell Phone’.
- With a Little Help From Our Friends: Team One Raises Over $9,000 for AIDS Walk L.A.
- Team One just raised more than $9,000 for AIDS Walk L.A. A huge thank you to all who supported! Read more – ‘With a Little Help From Our Friends: Team One Raises Over $9,000 for AIDS Walk L.A.’.
- How 15 Art Students Inspired a Global Advertising Agency
- We love our jobs. But to be honest, sometimes we feel our work space could be more inspiring (who doesn’t, right?). Instead of new color swatches, bean bags and posters, we tapped an entirely new resource to help us rethink our office. Read more – ‘How 15 Art Students Inspired a Global Advertising Agency’.
- Lexus IS Precision Tour
- Team One produced a hands-on ride-and-drive event series designed for performance-car enthusiasts and consumers who love to drive and experience exceptionally engineered vehicles. Read more – ‘Lexus IS Precision Tour’.
- Pebble Beach Concours D’Elegance
- In support of the global reveal of the 2013 Lexus GS, Team One created an experiential tent that increased awareness and interest for the vehicle amongst attendees of the 2011 Pebble Beach Concours d’Elegance. Read more – ‘Pebble Beach Concours D’Elegance’.
- What Sticks: Our New Global Platform for The Ritz-Carlton
- I have to confess that recent clips present a confusing picture, and I find myself double-checking the dates as the news seems to change so quickly from day to day. It is in this environment that we launch “Let Us Stay With You,” the new global brand platform from The Ritz-Carlton. Read more – ‘What Sticks: Our New Global Platform for The Ritz-Carlton’.
- Our new Lexus commercial: Light
- We just launched our new TV commercial for Lexus Brand. We also created a behind the story online video that gives viewers and Lexus fans a deeper understanding of this amazing technology and how it applies to their cars. Read more – ‘Our new Lexus commercial: Light’.
- My Lexus Perfect Putt Video
- Who doesn’t love a viral YouTube video? Especially one that features YOU? Team One helped Lexus design a whole new kind of lead generation technique for the 2011 U.S. Open that was not only great fun, and an easy way to collect guest information. Read more – ‘My Lexus Perfect Putt Video’.
- Always Launching, Always in Beta
- This is not a finished site, this is far from it. This is our new beta site Read more – ‘Always Launching, Always in Beta’.
- Why Make an Ad When You Can Build a Business?
- Instead of helping L.A. environmental non-profit Heal the Bay design a new ad campaign Read more – ‘Why Make an Ad When You Can Build a Business?’.
- T.O.G. Opening Exhibit
- On July 19th 2011, TOG [Team One Gallery] opened with its first art show. Read more – ‘T.O.G. Opening Exhibit’.
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