- Go Provoke Yourself
- The owners and designers of the El Segundo Museum of Art (ESMoA) Art Laboratory, Brian and Eva Sweeney, visited Team One recently. Team One has been fortunate to work with the Sweeneys over the past few months to brand the museum, conceptualizing their gallery opening party and pushing necessary boundaries within the community. ESMoA [...] Read more – ‘Go Provoke Yourself’.
- Team One Launches Mystery Trailer for The Bureau: XCOM Declassified
- Conspiracy. We love it. Team One created a new trailer for 2K Games and 2K Marin’s launch of The Bureau: XCOM Declassified video game. Set in 1962 during the height of the Cold War, The Bureau: XCOM Declassified trailer tells the story of the covert XCOM organization’s first encounter with the enemy. While video [...] Read more – ‘Team One Launches Mystery Trailer for The Bureau: XCOM Declassified’.
- Let’s Eat: Stepping Up to the Data Buffet
- In the wake of SXSW 2013 one of the big topics of conversation around the agency has been data. Like nearly every other business we are swimming in it—data about our business and our clients’ businesses—but most of us rarely see it. Until now much of that data (search results, web site hits, [...] Read more – ‘Let’s Eat: Stepping Up to the Data Buffet’.
- Icelandic Glacial Water: Source of an Epic Life
- Credits: Global Chief Creative Officer: Chris Graves Director of Design: Tim Meraz Art Director: Bob Bjarke Copywriter: Phil Henson, Heather Parke Read more – ‘Icelandic Glacial Water: Source of an Epic Life’.
- Anything But Gray
- Black. White. Love it. Hate it. The all-new Lexus IS doesn’t set out to please everyone. With this in mind, Team One created a provocative, rapid-fire visual and sonic spectacle to accompany the sedan’s launch at this year’s North American International Auto Show. Partnering with acclaimed music video director Melina Matsoukas, the agency [...] Read more – ‘Anything But Gray’.
- Anaheim Ducks Tap Team One USA for Modern, Premium Expertise
- The NHL Anaheim Ducks partnered with Team One to create an awareness campaign for the Premium Seating Experience, which includes a year-round entertainment selection in Orange County, with the Ducks at the core of the offering. For the last 25 years, Team One has monitored the trends and development of the [...] Read more – ‘Anaheim Ducks Tap Team One USA for Modern, Premium Expertise’.
- Icelandic Glacial Water Launch
- Iceland is known for its fiercely independent people and extreme, stunning landscapes. Water from Iceland is among the purest in the world, filtered underground through natural lava formations, with a high pH factor, and brought to you by a brand that promises a 100% neutral carbon footprint. Icelandic Glacial Water tapped Team One to [...] Read more – ‘Icelandic Glacial Water Launch’.
- Cute kids and fuzzy animals
- What kind of static images tend to grab people’s attention? The answer is easy. Cute kids and fuzzy animals. Team One’s non-profit client, Heal the Bay, approached us to help create a digital slide to run as pre-roll for independent theaters across Los Angeles and the Santa Monica Twilight summer [...] Read more – ‘Cute kids and fuzzy animals’.
- Cannes You Do the Cannes-Cannes?
- PRONOUNCE IT LIKE WHAT BEER COMES IN: CAN For almost 6 decades, the Cannes Lions Awards have set the standard for excellence in creative communications, and each year the advertising industry descends on the sleepy fishing town. Our very own chief creative officer and president (Chris and Paul, for those who don’t [...] Read more – ‘Cannes You Do the Cannes-Cannes?’.
- Sports Illustrated Swimsuit: Surprises Around Every Curve
- We knew from the start that a marketing partnership with the legacy franchise Sports Illustrated Swimsuit would have its advantages. Having wrapped the successful Lexus GS launch as a part of this year’s issue, it’s fair to say we have many new fans of SI Swimsuit here at Team One. I spent time viewing [...] Read more – ‘Sports Illustrated Swimsuit: Surprises Around Every Curve’.
- Great Place to Work? Ask Our Employees
- Team One was recently named #12 in Ad Age’s annual list of Best Places to Work in Marketing and Media Read more – ‘Great Place to Work? Ask Our Employees’.
- We’ve Got “The Real Mad Men & Women of the South Bay”
- We are extremely proud to share that Team One is featured in the February/March issue of Southbay magazine. Read more – ‘We’ve Got “The Real Mad Men & Women of the South Bay”’.
- 5 Reasons We Love the New YouTube Channels Design
- Changes coming to the site over the next six weeks are anticipated to massively shake-up and improve its user experience. Read more – ‘5 Reasons We Love the New YouTube Channels Design’.
- Creating Integrated Programs: The Making of a Fashion Workshop
- Every now and then, a project comes around that truly excites an agency. The Lexus Fashion Workshop was just such an undertaking. Read more – ‘Creating Integrated Programs: The Making of a Fashion Workshop’.
- Team One Named Branding Agency for Icelandic Glacial Water
- The Icelandic Glacial Water account marks the eighth new brand to join the Team One roster in the last 24 months. Read more – ‘Team One Named Branding Agency for Icelandic Glacial Water’.
- Getting into Google+
- Yesterday was a proud day for our little team at Team One. Within hours, we were able to get up and running a pretty slick brand Google+ page for Lexus. Read more – ‘Getting into Google+’.
- Custom Lexus vehicles at SEMA featured on new site from Team One
- For the 2011 SEMA Show, Lexus asked Team One to create a site that would give people more information about the custom and performance vehicles it would be displaying at the event. Read more – ‘Custom Lexus vehicles at SEMA featured on new site from Team One’.
- This Is How You Do Halloween
- From our inaugural T1 Punkin' Chunkin' Throwdown (video above) to our massively attended pie-eating contest and costume contest (Facebook photo album), the spirits have been spooky all day here at Team One. Read more – ‘This Is How You Do Halloween’.
- Yes, You Can Save a Life With Your Cell Phone
- When you donate your used phones and electronics through the Phone2Food program, they’ll donate the proposed buyback value directly to UNICEF to help fight the catastrophic famine happening right now in East Africa. Read more – ‘Yes, You Can Save a Life With Your Cell Phone’.
- With a Little Help From Our Friends: Team One Raises Over $9,000 for AIDS Walk L.A.
- Team One just raised more than $9,000 for AIDS Walk L.A. A huge thank you to all who supported! Read more – ‘With a Little Help From Our Friends: Team One Raises Over $9,000 for AIDS Walk L.A.’.
- How 15 Art Students Inspired a Global Advertising Agency
- We love our jobs. But to be honest, sometimes we feel our work space could be more inspiring (who doesn’t, right?). Instead of new color swatches, bean bags and posters, we tapped an entirely new resource to help us rethink our office. Read more – ‘How 15 Art Students Inspired a Global Advertising Agency’.
- Lexus IS Precision Tour
- Team One produced a hands-on ride-and-drive event series designed for performance-car enthusiasts and consumers who love to drive and experience exceptionally engineered vehicles. Read more – ‘Lexus IS Precision Tour’.
- Pebble Beach Concours D’Elegance
- In support of the global reveal of the 2013 Lexus GS, Team One created an experiential tent that increased awareness and interest for the vehicle amongst attendees of the 2011 Pebble Beach Concours d’Elegance. Read more – ‘Pebble Beach Concours D’Elegance’.
- What Sticks: Our New Global Platform for The Ritz-Carlton
- I have to confess that recent clips present a confusing picture, and I find myself double-checking the dates as the news seems to change so quickly from day to day. It is in this environment that we launch “Let Us Stay With You,” the new global brand platform from The Ritz-Carlton. Read more – ‘What Sticks: Our New Global Platform for The Ritz-Carlton’.
- Our new Lexus commercial: Light
- We just launched our new TV commercial for Lexus Brand. We also created a behind the story online video that gives viewers and Lexus fans a deeper understanding of this amazing technology and how it applies to their cars. Read more – ‘Our new Lexus commercial: Light’.
- My Lexus Perfect Putt Video
- Who doesn’t love a viral YouTube video? Especially one that features YOU? Team One helped Lexus design a whole new kind of lead generation technique for the 2011 U.S. Open that was not only great fun, and an easy way to collect guest information. Read more – ‘My Lexus Perfect Putt Video’.
- Always Launching, Always in Beta
- This is not a finished site, this is far from it. This is our new beta site Read more – ‘Always Launching, Always in Beta’.
- Why Make an Ad When You Can Build a Business?
- Instead of helping L.A. environmental non-profit Heal the Bay design a new ad campaign Read more – ‘Why Make an Ad When You Can Build a Business?’.
- T.O.G. Opening Exhibit
- On July 19th 2011, TOG [Team One Gallery] opened with its first art show. Read more – ‘T.O.G. Opening Exhibit’.
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